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west elm Etsy event

21 Feb

west elm Etsy Event - February 26, 2011

We are really excited to announce that we are one of three food vendors which will be featured this Saturday, February 26, 2011 from 1PM-6PM at the west elm Etsy event, a pop up art and crafts event.  Come out and support local artists at the West Elm store located at 1011 5th St.!  …and bring your appetite.  In addition to yours truly, Man Bites Dog and Coolhaus will also be dishing it out at the event.  If all this is not enough incentive to make your way out, we will be selling all of our menu items (we are serving a limited menu) for just $2.  Modern decor, tasty food, great local arts and crafts – see you this Satuday!

the peached tortilla (texas) winter wear

21 Dec

the peached tortilla hoodie

newly designed peached tortilla t's

Dear tpt fans -

With the coming of “winter,” we have redesigned our apparel and come out with some awesome looking hoodies (American Apparel) and t’s (Tultex).  Our hoodies ($36) pop with the bright orange peached tortilla logo, canvassed by a dark gray background.  The t’s ($16) similarly pop, except they feature a dark brown colored shirt.

Come pick one up at the truck! Or, you can call 512.761.3241, and we’ll mail you your desired apparel.  Also, we still have the original t’s ($16, light grey with white and orange logo) in L and XL if you want to rock tpt wear old school.

Taste life, get peached and happy holidays!

Eric

do you play to win, or play not to lose?

30 Nov

banh mi sliders: photo by Meghan Heller (www.digimeg.biz)

It’s one of the oldest adages in sports.  Do you play to win or do you play not to lose?  There’s a subtle difference and if you fall by way of the latter you may be headed down the road of mediocrity.  The great teams in sports believe in their identity and process – their system to win games – and stick to it.  By contrast, the mediocre teams waver, unsure of which direction will lead to success.  They instead straddle the fence.  Instead of “yes” or “no,” they answer “maybe.”

So what does this have to do with food?  Well, I bring this mantra up because I use it as a guideline for what  I strive for with the peached tortilla.  We play to win, and by win I mean sticking to our identity and putting the best possible product we can out to the public.  In the coming weeks we will slowly roll out some new menu items which will only strengthen our overall product offerings.  In addition, we have a few tweaks in store which will continue the ascent of our core menu items.  I don’t believe in rampant change; but I believe in change for the purposes of constant improvement.  For the purposes of being bold and following in the identity we have carved out for ourselves.  It’s either that or straddle the fence…and who wants to play not to lose?

————-

On a separate note, we have a new Thursday lunch location at the Arboretum Complex, 9442 N. Capital of TX Highway.  If you are in the Arboretum area, be sure to check us out this Thursday from 11:00AM-1:30 PM.   Additionally, we are also extending our Thursday night hours at our UT-West Campus location until 11PM.  So for our UT fans, make sure to swing by before you head out for the night to 6th St.

Until next time,

Eric

recent press

14 Nov

A press section will be added at some point to the website, but for right now, I have hunted and gathered some of the most recent and interesting press on the peached tortilla.  Enjoy.

Austinist.com Interview

Eater Austin

Daily Texan Review

Blinded By The Bite: Gypsy Picnic Festival Review

South Austin Foodie Adventures Review

The Smart Kitchen: Gypsy Picnic Review

Taste of Koko: Gypsy Picnic Review

Behind the Burner Interview

Rebeccamendations Soft Launch Review